Over the past two years Australians who love travel will undoubtedly have felt the impact of COVID-19 restrictions. But lockdowns impacted tourism operators too, and as we open up, so do careers in an industry that in 2019-2020 directly employed 621,000 Australians.
The tourism industry relies on far more than tour guides and activity operators. Tourism Research Australia says, pre COVID, one in eight Australian businesses were tourism related: its employees are found working in everything from hotels and airlines to restaurants and bars.
As Australian employers across the sector plan for demand in domestic travel, some are using new techniques to lure the talent needed to help our tourism industry back on its feet.
Hotel operator and hospitality group Accor holds a diverse range of accommodation brands, entertainment venues and restaurants and bars. In Australia and New Zealand, where Accor owns 400 hotels across brands including Peppers, Novotel, Mantra and Mercure, the organisation forecasts it needs to bolster its workforce by up to 15 percent.
“Early booking volumes suggest that the industry can expect a boom in 2022. Some team members moved into different careers through the recent lockdown,” says Accor Pacific chief executive officer, Simon McGrath.
Accor’s new recruitment push for 1200 new staff includes same-day hiring for frontline roles. Candidates for jobs like food and beverage attendants, receptionists and housekeeping attendants can walk in or call, be hired and start working all on the same day. Additional training and career development opportunities are on offer, as is greater flexibility – something many employees now see as a priority.
“We view flexibility as empowering team members to choose when, where and how you want to work,” says Sarah Derry, Accor Pacific Senior Vice President Talent & Culture.
“If they want to work between 10am and 2pm, we have jobs for that. If they want to live on the Gold Coast and work remotely, that’s OK too. We have chefs working from home on some days to do their administration, and we have reservations agents working remotely with just a phone and a laptop,” Derry says.